Marketing
What Brands Can Do to Power Next-level Customer Experience in the Middle East
CX leaders and innovators at the Customer Centricity Summit 2024 discussed emerging trends, roles, and strategies shaping CX in the Middle East.
Jennifer George
More Marketing from MIT Sloan Management Review Middle East
Customers
What Brands Can Do to Power Next-level Customer Experience in the Middle East
CX leaders and innovators at the Customer Centricity Summit 2024 discussed emerging trends, roles, and strategies shaping CX in the Middle East.
Jennifer George
Customers
CX Awards Winners 2024: Travel & Hospitality
The 2024 CX Awards spotlighted exceptional achievements within the Travel and Hospitality sector, recognizing organizations that have set a benchmark in delivering outstanding customer experiences.
MIT Sloan Management Review Middle East
Customers
CX Awards Winners 2024: Healthcare
The 2024 CX Awards spotlighted exceptional achievements within the Healthcare sector, recognizing organizations that have set a benchmark in delivering outstanding customer experiences.
MIT Sloan Management Review Middle East
Customers
CX Awards Winners 2024: BFSI
The 2024 CX Awards spotlighted exceptional achievements within the BFSI (Banking, Financial Services, and Insurance) sector, recognizing organizations that have set a benchmark in delivering outstanding customer experiences.
MIT Sloan Management Review Middle East
Customers
CX Awards Winners 2024: Non-profit
The 2024 CX Awards spotlighted exceptional achievements within the Non-profit sector, recognizing organizations that have set a benchmark in delivering outstanding customer experiences.
MIT Sloan Management Review Middle East
Customers
CX Awards Winners 2024: Manufacturing
The 2024 CX Awards spotlighted exceptional achievements within the Manufacturing sector, recognizing organizations that have set a benchmark in delivering outstanding customer experiences.
MIT Sloan Management Review Middle East
Customers
CX Awards Winners 2024: Retail & E-Commerce
The 2024 CX Awards spotlighted exceptional achievements within the Retail and E-Commerce sector, recognizing organizations that have set a benchmark in delivering outstanding customer experiences.
MIT Sloan Management Review Middle East
Customers
CX Awards Winners 2024: Government
The 2024 CX Awards spotlighted exceptional achievements within the Government sector, recognizing organizations that have set a benchmark in delivering outstanding customer experiences.
MIT Sloan Management Review Middle East
Digital Marketing
Immersive Commerce: Early Lessons From Walmart
The retailer is using immersive commerce — a form of online shopping that combines VR with 3D visualizations and gamification — to connect with the next generation of shoppers.
Mary Lacity and Remko Van Hoek
Customers
What is Driving Saudi Arabia’s Mobile Banking and Commerce Movement?
The BFSI transformation is creating a symbiotic loop where industry is driving customers and vice versa – one that is creating an infrastructure for modern, mobile-first commerce – driven but not limited to payments.