Half of CMOs report using GenAI for content creation, yet 70% are concerned about GenAI's impact on creativity and brand voice.

Brand managers need to stop guarding and start enabling in the generative AI age. Use these lessons to safely cocreate with consumers.

Strong performers can start to doubt their own competence when managers fail to recognize the impacts of harmful workplace practices and policies.

A “glass cliff” opportunity may be just the career boost that underrepresented leadership candidates need, but it must be approached carefully.